About half of the U. S. Jewish people marry outside the faith. Marrying outside the faith has been a controversial issue among Jews and part of the decline in Jewish numbers is attributed to this practice.
The Jewish faith traditionally has not been interested in conversions. There was suspicion of outsiders and their motives. Converting because one’s spouse is a Jew has not been an adequate reason. There had to be a desire to worship the God of Israel.
While a noble and high minded position, this idealism has not served the faith well. A professor and head of a Jewish seminary is calling for more on-the-ground recruiting instead of heads in the sky idealism. He wants Rabbis who know of couples with one non Jewish partner to put on conversion pressure.
When the Professor writes of why people would want to convert, however, he seems to have his head in the clouds as much as Christian marketers do. He writes that the busy and tumultuous lives people lead leave a great desire for order and a desire to walk the well-trod path of the centuries.
It seems to me if there were such desires, neither the Christian nor Jewish faiths would be in decline or suspension. Instead, they would be teaming with young people.
There is some state of mind or personality characteristic that causes religion to appeal to some and not to others. Perhaps there will be more competition between Jewish and Christian faiths trying to find converts in this pool.